Muzeul Retro

We built and curated an online museum of Retro fun as part of the launching campaign for URSUS RETRO, a new unpasteurized lager from URSUS. URSUS RETRO is anchored in the universe of the 90, so our digital museum was aimed at reminding users how fun used to look like in the 90s. Thus, we created an immersive media experience in a provocative mix of analogue and digital, by bringing together objects and stories of the 90s and 360 technology.

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